Fairfax Media "Eye Tracking Research" (360/VR)

What's the science behind an ad that gets noticed?

Advertisers only have milliseconds to connect with their audience. This video reveals key digital advertising insights.
ROLE: Compositor
DIRECTOR: Josef Heks
Cinemersive 2017
LEGACY 2.0: Short Film
Cerulean: Short Film
Murmuration Dance Theatre "Emerge"
SBS VR “NITV: Change the Date”
Where There's Smoke, There's Fire: MoCap
Redemption: Short Film
Room 87: Short Film
The Kindness of Strangers: Short Film
Jack River — Palo Alto
ART X SCIENCE — Tangible Computing
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