Paradigm Shift: Animatic

"If you get stuck, draw with a different pen. Change your tools; it may free your thinking." — Paul Arden

A designer faces a problem. Instead of staring at the blank screen of his computer, he decides to change his way of thinking. The tree that grows from the drop of ink is symbolic of an idea developing and maturing.
ROLE: Motion Graphics Artist
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Jack River — Palo Alto
Qantas VR
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